Indian family smiling together representing trusted protection

Insurance Distribution
Engineered for Trust.

Insurance, with an Advisor behind you. We are building the infrastructure behind better insurance distribution, connecting customers, trained Advisors and partner insurers.

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Building the infrastructure behind better insurance distribution

40+ Years Combined Leadership

900+ HNI & UHNI Client Relationships

10 Support Capabilities

4 Core Insurance Sectors

5 States of Field Experience

Experienced advisors collaborating on business solutions

About Distroo

Insurance needs people who stay with you after the sale

Distroo IMF Pvt. Ltd. is an Insurance Marketing Firm based in Pune. We connect customers with trained Advisors and the partner insurers they work with, then support the relationship after the policy is issued through servicing, claims assistance and renewals. Our founders bring over 40 years of combined experience in insurance distribution and wealth management.

What sets our approach apart

Advisor-led guidance before you buy

Help with servicing, claims and renewals

Training and tools for every Advisor

Leadership from insurance and wealth management

Explore Our Services

WHY DISTROO

Built to Solve Real Problems in Insurance Distribution

Distroo was created to fix the gaps in how insurance is bought, sold and served - making it simpler for customers and more rewarding for advisors.

THE CUSTOMER PROBLEM

Insurance Often Feels Complex and Confusing

For most people, buying or claiming insurance is a stressful and unclear experience. Important decisions are made with limited information and support.

Too many products and options

Difficult to compare and choose

Lack of trusted guidance

Confusion and misinformation

Complicated claim process

Delays and lack of transparency

Limited post-purchase support

Feel lost after buying a policy

Customer feeling confused by complex insurance options and paperwork

Which policy is right for me?

Will my claim get approved?

So many options...

OUR PURPOSE

A Simpler, Smarter and More Human Way to Buy Insurance

Distroo empowers customers with clarity and gives advisors the right tools to provide trusted guidance, better service and long-term value.

Happy and confident customer experiencing simple and human insurance guidance

Simple & clear information

Easy comparison and expert guidance

Trusted advisors

Personalized support at every step

Hassle-free claims

Transparent and faster resolution

Ongoing relationship

Support beyond just a policy

Insurance Solutions

Insurance solutions, explained clearly.

Life, Health, Motor and SME insurance from partner insurers, with an Advisor to explain your options in plain language.

See All Insurance

A family at home planning their financial protection

Life Insurance

Protection and long-term financial security for you and your family.

Explore Plans

Medical consultation and healthcare coverage

Health Insurance

Health insurance for individuals, families and businesses.

Explore Plans

Motor Insurance

Motor insurance with renewal and servicing support.

Explore Plans

Commercial enterprise and engineering business

SME Insurance

Insurance designed around business risks and protection needs.

Explore Plans

How We Support You

The 5 Steps of a Claim

A clear, transparent process. From initial notification to settlement, we guide you every step of the way.

Intimate the Claim

Notify the insurer as soon as possible through our platform or with our support.

Quick claim registration

Dedicated support team

Submit Documents

Share the required documents based on your policy type.

Guided document checklist

Easy upload process

Verification & Assessment

The insurer reviews your documents and assesses the claim.

Regular status updates

Expert assistance

Claim Processing

Once approved, the claim is processed as per policy terms.

Faster turnaround time

Proactive communication

Claim Settlement

You receive the claim amount or service as applicable.

Transparent payout details

Continued support

For Advisors

Growth Desk

Learn. Upskill. Sell Smarter.

Growth Desk is Distroo's dedicated training and business-enablement ecosystem for advisors. Get the skills, tools and support you need to grow your business and serve more customers with confidence.

Explore Growth Desk

Distroo Financial Advisor using digital tablet

Expert Training Programs

Industry Experts & Mentorship

Structured Training Programs

Step-by-step learning for every stage of your advisory journey.

Product Knowledge

Deep insights into insurance and investment products.

Sales Enablement

Ready-to-use proposals, presentations and digital tools.

Certification & Recognition

Get certified and unlock new opportunities.

Ongoing Support

Expert guidance from our team whenever you need.

Community & Networking

Connect with fellow advisors and share best practices.

ABOUT THE FOUNDERS

Two Founders. One Shared Purpose.

Distroo is led by two complementary founders who bring together deep industry experience and a product-first mindset to make insurance simpler, more transparent and more rewarding for everyone.

CO-FOUNDER & CEO

Ashish Gupta

The Insurance Insider

Ashish brings deep domain expertise and years of experience in the insurance industry. Having worked closely with insurers, distributors and customers, he understands the real challenges on the ground and what it takes to build a more efficient, trusted and customer-centric ecosystem.

10+ years in insurance distribution
Strong industry relationships and market understanding
Passionate about financial inclusion

Industry
Expertise

Real-world knowledge and deep domain insights

Product &
Technology

Innovation and scalable digital solutions

Simpler Insurance
for a Brighter Tomorrow

A SHARED VISION

A stronger, more inclusive insurance ecosystem

CO-FOUNDER & CTO

Pranay Shah

The Product Builder

Pranay brings a strong technology and product background, with experience in building scalable digital platforms. He is passionate about using technology to solve real problems and create simple, modern and impactful solutions for customers and advisors.

10+ years in product & technology
Expertise in building scalable digital platforms
Passionate about innovation and user experience

FOR INDIVIDUALS & BUSINESSES

Customer Journey

Insurance, with an Advisor behind you.

From understanding your needs to renewing on time, a Distroo Advisor stays with you at every step.

Client exploring insurance options with digital guidance

Understand

Your Advisor learns about your family, vehicle or business and explains the options available.

Couple selecting the right insurance plan with expert advice

Choose

Look at suitable covers together and choose the one that fits your needs and budget.

A customer receiving a policy while the Advisor explains the documents

Protect

Your policy is issued by the insurer and your Advisor explains the details.

Claim

Get help with claim documents and next steps with the insurer.

Renew

Get timely reminders and help to renew so your cover stays continuous.

BUILT FOR BETTER DISTRIBUTION

The Distroo Engine

Products, technology, training, leads, sales support, claims and renewals, working together to support customers, Advisors and businesses.

Customer Flow Leads

Support in organising, tracking and following up on customer enquiries so that no request is missed.

Distroo Capabilities

The infrastructure behind better insurance distribution

Insurance Assistance

An Advisor helps you understand your needs and the options available before you choose, in plain language.

Policy endorsement and document verification

Policy Servicing

Help with policy documents, updates, corrections and questions after purchase.

An Advisor guiding a family through the claims process

Claims Assistance

Guidance on the claims process, documentation and next steps with the insurer. Claim decisions rest with the insurer.

An Advisor reviewing a policy renewal with a customer

Renewal Support

Timely reminders and help renewing so your cover stays continuous.

Advisor Training

Product knowledge, selling skills and regulatory basics to build capability.

New advisor welcome and activation roadmap

Advisor Onboarding & Activation

A structured path from joining to your first active client.

An Advisor tracking prospects on a simple pipeline

Lead Management

Support in organising, tracking and following up on prospects.

A senior colleague supporting an Advisor on a customer proposal

Sales Support

Help with product selection, proposals and customer conversations.

An Advisor using digital tools to manage client policies

Technology Support

Digital tools to manage clients, policies and renewals.

An Advisor reviewing a family's protection needs across Life, Health and Motor

Cross-Selling Support

Help identifying other protection needs across Life, Health, Motor and SME.

FOR ADVISORS & PARTNERS

Advisor Journey

From onboarding to long-term success.

Distroo gives Advisors training, tools and day-to-day support, so building a practice does not mean building everything alone.

A new Advisor joining the Distroo network

Recruit

Join the Distroo Advisor network.

Train

Learn products, selling skills and regulatory basics.

Technology tools and advisor portal dashboard

Enable

Get tools and technology to work with clients.

Advisors collaborating with clients to convert leads

Sell

Convert enquiries with sales support.

Advisor providing ongoing dedicated customer support

Service

Support customers after the sale.

Advisor building a sustainable and rewarding insurance career

Grow

Build a sustainable practice over time.

OUR FOUNDATION

Building a Stronger
Insurance Ecosystem

20+ Years in Insurance Distribution

20+ Years in Wealth Management

5 States of Field Experience

10 Support Capabilities

ADVISOR PROPOSITION

Build Your Insurance Business with Distroo.

An Advisor should have more than access to products. Distroo provides an ecosystem around the Advisor's business: training, onboarding, leads, technology, sales support, claims and renewals.

Who Can Become an Advisor

Female Advisors Build a flexible career on your terms
Students / Fresh Graduates Start early with training and mentoring
Working Professionals Build alongside your day job, subject to your employer's policy
Retired Professionals Put your experience and network to work
Existing Insurance Professionals Scale your practice with the Distroo ecosystem

Become an Advisor

Confident insurance advisor building her business

Not sure which cover fits you?

Tell us about your family, vehicle or business, and a Distroo Advisor will walk you through your options in plain language.

Ask a Question

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Confidential • Callback on a Working Day • No Spam Calls

Latest Insights & Articles

Stay Ahead with Insurance Knowledge

View All

Health Insurance

Sep 24, 2026 5 min read

Deductibles, Co-Pay & Room Rent Limits

Three clauses decide how much of a hospital bill you pay yourself. Here is how each one works, with simple rupee examples.

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An Advisor discussing term life cover options with a young couple

Life & Term Cover

Sep 18, 2026 4 min read

Term Insurance vs Whole Life Insurance

Term insurance covers a period; whole life covers a lifetime. See the trade-offs and a simple way to size your cover.

Read Article

Insurance Advisors planning their client reviews in a modern office

Advisor Growth

Sep 12, 2026 3 min read

Building an Advisor Practice That Grows

Growth in advisory comes from habits: reviews, documentation and service after the sale. Here is a simple operating routine.

Read Article

Business partners discussing risk cover in a modern office

SME & Business

Aug 29, 2026 3 min read

Key Person Insurance & Directors' Liability

One protects the business if a critical person is lost. The other protects directors from claims. Know which you need.

Read Article

An Advisor guiding a family through the cashless claim process at a hospital

Claims & Policy

Aug 21, 2026 3 min read

Cashless Hospitalisation Claims, Step by Step

What to do before, during and after a hospital admission so your cashless claim runs smoothly.

Read Article

A doctor speaking with a patient in a clinic about a long treatment plan

Health Insurance

Aug 15, 2026 4 min read

Critical Illness Cover vs Health Insurance

One pays your hospital bills, the other pays a lump sum on diagnosis. Here is how the two work and where they overlap.

Read Article

A secure workspace with dashboards used for managing data protection

SME & Business

Jul 17, 2026 3 min read

Cyber Insurance for Indian Businesses

From ransomware to data breach claims: what a cyber policy pays for, what it excludes and how to prepare.

Read Article

An Advisor and customer reviewing insurance options together on a tablet

Advisor Growth

Jul 09, 2026 3 min read

Advisor-Led Insurance vs Online Aggregators

Online platforms offer speed and visibility. Advisors add explanation and support. An honest look at both.

Read Article

Got Questions?

Frequently Asked Questions

Answers to common questions about how Distroo works, or send our team a message directly.

Full Name

Email Address

Phone Number

Inquiry Topic

Your Question

How is Distroo different from online insurance aggregators?

Distroo is an Insurance Marketing Firm. Instead of leaving you to read policy clauses alone, we connect you with a trained Advisor who understands your needs, explains the options from partner insurers, helps with paperwork and stays in touch for servicing, claims assistance and renewals. We are not a comparison website.

Does Distroo charge a fee for advice?

No. Speaking to a Distroo Advisor and discussing your options is free for customers. You pay the insurer's standard premium for the policy you choose, and the insurer remunerates Distroo as per applicable regulations.

Which types of insurance does Distroo help with?

Life, Health, Motor and SME insurance, along with related covers such as critical illness and personal accident, from partner insurers. Product terms, premiums and underwriting are decided by the insurer.

Can Distroo help me during a claim?

Yes. An Advisor can help you understand the process, gather the right documents and follow up with the insurer or TPA. Claim decisions are made by the insurer as per the policy terms. For an emergency, also inform your insurer using the number on your policy document.

How can I become a Distroo Advisor?

Fill in the Advisor enquiry form or write to contact@distroo.in. Our team will explain the eligibility, the training and examination needed to work as an Insurance Sales Person under IRDAI rules, and the support available through the Growth Desk. Earnings are commission-based and depend on your business.

How quickly will someone contact me?

We respond to enquiries on working days, by phone or WhatsApp as you prefer. If you need urgent claim help, contact your insurer directly as well.

Insurance DistributionEngineered for Trust.

Building the infrastructure behind better insurance distribution

Insurance needs people who stay with you after the sale

What sets our approach apart

Built to Solve Real Problems in Insurance Distribution

Insurance Often Feels Complex and Confusing

Too many products and options

Lack of trusted guidance

Complicated claim process

Limited post-purchase support

A Simpler, Smarter and More Human Way to Buy Insurance

Simple & clear information

Trusted advisors

Hassle-free claims

Ongoing relationship

Insurance solutions, explained clearly.

Life Insurance

Health Insurance

Motor Insurance

SME Insurance

The 5 Steps of a Claim

Intimate the Claim

Submit Documents

Verification & Assessment

Claim Processing

Claim Settlement

Growth Desk

Structured Training Programs

Product Knowledge

Sales Enablement

Certification & Recognition

Ongoing Support

Community & Networking

Two Founders. One Shared Purpose.

Ashish Gupta

IndustryExpertise

Product &Technology

A stronger, more inclusive insurance ecosystem

Pranay Shah

Customer Journey

Understand

Choose

Protect

Claim

Renew

The Distroo Engine

The infrastructure behind better insurance distribution

Insurance Assistance

Policy Servicing

Claims Assistance

Renewal Support

Advisor Training

Advisor Onboarding & Activation

Lead Management

Sales Support

Technology Support

Cross-Selling Support

Advisor Journey

Recruit

Train

Enable

Sell

Service

Grow

Building a StrongerInsurance Ecosystem

Build Your Insurance Business with Distroo.

Who Can Become an Advisor

Not sure which cover fits you?

Stay Ahead with Insurance Knowledge

Frequently Asked Questions

Insurance Distribution
Engineered for Trust.

Industry
Expertise

Product &
Technology

Building a Stronger
Insurance Ecosystem